Module 1 · United States and Europe
- List the countries you will price
- Note currency and tax display
- Do not copy a US price into euros without a check
- Write who approves the list
COURSE
Regional Pricing for Games
€379.00
Set in-app prices that make sense in the United States and Europe, including taxes and local expectations.
About
Set in-app prices that make sense in the United States and Europe, including taxes and local expectations. Across about 12 hours you will list the countries you will price, set a price for the same product in each region, compare with similar games, and put the prices in one sheet.
Advanced · 12 hours · Monetization
Curriculum
Module 2 · In-app prices
- Set a price for the same product in each region
- Use the store price tiers
- Check a bundled offer
- Look at the price the player actually sees
Module 3 · Expectations
- Compare with similar games
- Write a reason for an outlier
- Avoid a price that looks like a mistake
- Review it with someone in that market if you can
Module 4 · A sheet
- Put the prices in one sheet
- Mark tax-inclusive and tax-exclusive
- Hand it to the person who enters the stores
- Test a purchase in a sandbox
